Privacy Policy

Privacy Policy

Last updated:May 2025

At Ellora Skincare, we are committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, and protect your personal data when you visit or make a purchase from www.elloraskincare.com (the “Site”).


1. Who We Are

Ellora Skincare is a UK-based skincare brand. We use Shopify to power our ecommerce platform and may work with trusted third-party providers to deliver services including payments, shipping, marketing, and analytics.


2. What Information We Collect

We collect personal data to fulfil your orders, provide customer support, and improve your experience. This may include:

  • Contact Information: name, email address, phone number, billing & shipping address

  • Order Details: products purchased, order value, payment method

  • Payment Data: processed securely by Shopify Payments, PayPal, or other payment processors. We do not store full card details

  • Technical Information: IP address, browser type, device, referring URLs, time zone

  • Cookies & Usage Data: via cookies and pixels (see our Cookies Policy)


3. How We Use Your Data

We use your personal data to:

  • Process and deliver orders

  • Communicate with you (order updates, customer support)

  • Personalise your shopping experience

  • Send marketing emails (with your consent)

  • Analyse and improve our website and services

  • Detect and prevent fraud or misuse


4. Legal Bases for Processing

Under UK GDPR, we process your data on the following legal bases:

  • Contractual Obligation: to fulfil orders and manage your account

  • Consent: for email marketing and cookie use (where applicable)

  • Legitimate Interest: improving site functionality, analytics, and fraud prevention

  • Legal Compliance: fulfilling any legal or tax obligations


5. Sharing Your Data

We only share your data with trusted partners when necessary. This may include:

  • Shopify: ecommerce and checkout platform

  • Payment Providers: Shopify Payments, PayPal, etc.

  • Shipping Providers: Royal Mail, Amazon MCF, etc.

  • Marketing Tools: Meta (Facebook/Instagram), Google Ads, Klaviyo, etc.

  • Analytics Services: Google Analytics, Shopify Analytics

All third parties are required to handle your data in accordance with applicable privacy laws.


6. Email Marketing

If you opt in to receive marketing emails, we may send you news, offers, and skincare insights. You can unsubscribe at any time by clicking the link in any email or contacting us at privacy@elloraskincare.com.


7. Your Rights Under UK GDPR

You have the right to:

  • Access your personal data

  • Correct inaccurate data

  • Request erasure (“right to be forgotten”)

  • Restrict or object to processing

  • Withdraw consent at any time

  • Request data portability

To exercise your rights, please email us at privacy@elloraskincare.com.


8. Data Retention

We retain your personal data only as long as necessary to fulfil the purposes for which it was collected — including for legal, accounting, or tax purposes.


9. Security

We take reasonable steps to protect your personal information using industry-standard encryption, firewalls, and secure data storage systems.


10. International Transfers

As Shopify and some of our partners may store data outside the UK (e.g. in the US or Canada), we ensure that appropriate safeguards (such as Standard Contractual Clauses) are in place for international data transfers.


11. Children’s Privacy

Our website and products are not intended for children under 16. We do not knowingly collect data from children.


12. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with the updated date above.


13. Contact Us

If you have questions about this Privacy Policy or wish to exercise your data rights, please contact:

Ellora Skincare
📧 Email: contactus@elloraskincare.com

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